Casual Market Atlanta Announces Events, Resources
Fall Casual Market Atlanta is set to deliver a comprehensive four-day market experience with access to some 110+ permanent showrooms and temporary exhibitors, coupled with a robust lineup of signature events and educational sessions, September 16 – 19, 2024, at AmericasMart Atlanta.
“Fall Casual Market Atlanta offers a fantastic opportunity for the industry to catch product launches they may have missed during the Summer edition, and to enjoy learning and reconnecting with key suppliers,” said Dorothy Belshaw, ANDMORE℠ President. “This September is the perfect chance to see new innovations, close out 2024 order writing and build relationships.”
Full Spectrum of Resources on Display
The Fall edition will feature approximately 110+ casual furniture and outdoor accessory brands showcased across Floors 2-6 of Building 1 at AmericasMart Atlanta. Exhibitors will present a diverse range of products, including outdoor furniture, performance fabrics, umbrellas and shade structures, fire pits, outdoor lighting, accessories and poolside essentials.
September 2024 marks the introduction of temporary exhibits to Fall Casual Market Atlanta offerings. Nearly 40 temporary exhibitors will showcase casual furniture and outdoor accessories in an easy-to-shop tradeshow layout. Exhibitors include: Artifex Designs; Classic Cushions & Umbrellas; CO9 Design; Erwin & Sons Direct Imports, Inc.; Mulia Manufacturing; Panama Jack Outdoor & Sunroom Furniture; RAINBOW OUTDOOR; Royal Teak Collection; Sunbrella; and Trans-Ocean Import Co. Inc.
Additionally, casual furnishings buyers can explore some 70+ industry-leading permanent showrooms during Market. Notable showroom brands include: American Eco Living; Armen Living; Barlow Tyrie; Couture Jardin; Elaine Smith; Gensun; Homecrest Outdoor Living; Inspired Visions by Peak Season; Jatex; KETTLER; Kingsley Bate; Mamagreen; Outdura by Sattler; Q-Works; Seaside Casual; Skyline Design; SoPoly; Southern Home; Three Birds; TUUCI; and Vanguard Furniture Company.
Award-winning design will be on display, with nine companies representing 11 product categories vying for top honors in International Casual Furnishings Association (ICFA) 2024 Design Excellence Awards. Casual Market exhibitors Alfresco Home; Castelle Furniture; Ebel, Inc.; Pavilion; Ratana; Summer Classics; Sunbrella; Suns Outdoors; and TUUCI are in the running for two Lilly Awards for Outdoor Furniture and Outdoor Furnishings, as well as one Lillian B. Winchester “Best of Show” Award, to be announced during the at-market ICFA Awards Party, on Tuesday, September 17, 5:00 – 7:00 p.m.
As an added benefit, AmericasMart Atlanta’s Fall Market, which runs September 16-18, provides access to 350+ Open Year Round showrooms featuring nearly 2,000 lines in home décor, lifestyle, gift and apparel. Nearly 20 Fall Market exhibitors, including Accent Décor, Azzurro, Classic Home, Currey & Company, JDouglas, Loloi, Napa Home & Garden and Porch View Home, showcase casual/outdoor resources. Additionally, The Gardens at AmericasMart, newly renovated and reopened in July 2024, presents buyers with an additional 50+ giftable garden and outdoor living accessories exhibitors. The Gardens will be open September 16-19 in Building 2, Floor 9.
For a full list of Casual Market Atlanta permanent showrooms and temporary exhibits, visit
Educational & Networking Events
The Fall edition of Casual Market Atlanta is packed with both signature Casual Market Atlanta and ICFA-hosted events designed to foster industry connection, learning and celebration.
The schedule kicks off on Sunday, September 15 – one day prior to market opening – with the ICFA Retail Roundtables and Think Tank, returning from its successful Summer Casual Market debut. Participating retailers can network and share business challenges in a relaxed and casual afternoon format.
A full day of Monday activities begin with the Atlanta debut of ICFA Women’s Leadership Network Breakfast Boost, starting at 7:30a.m. Prior to market opening, a Walk for Hope fundraising event makes its Atlanta debut in support City of Hope’s cancer research and care. To cap off the day, marketgoers can enjoy Braves & Brews as the Atlanta Braves take on the Los Angeles Dodgers at Truist Park, with shuttles from AmericasMart at 5:30 p.m.
On Tuesday, September 17, Waynette Goodson of Furniture, Lighting & Decor, hosts “Lighting Up the Outdoors,” a lunchtime panel discussion of the ways consumers and designers are embracing the latest innovations in lighting to create outdoor spaces that are comfortable, safe and will withstand the test of time. Starting at 5:00 p.m., the ICFA Awards Party will celebrate the best in the industry, as winners of the Design Excellence Awards are revealed.
The ICFA Annual Meeting closes out programming on Wednesday, September 18, providing the industry with an opportunity to revisit highlights of 2024 and a preview of 2025 plans.
Over four full days, Casual Market Atlanta buyers will be treated to a range of complimentary amenities to enhance their experience. Offerings include Wine & Charcuterie Cups, a Hot Cocoa Bar, Mint Juleps & Sliders, Pumpkin Spice Lattes, Spiced Cider & Donuts, Cappuccinos and Gourmet Rice Crispies.
The full schedule of education, events and amenities is available online at
“Buyers and designers will appreciate the wealth of exciting new outdoor products on display as well as enjoy a full roster of fun networking opportunities through the week,” said Jackie Hirschhaut, Executive Director for ICFA.
Casual Market Atlanta will be open Monday, September 16 – Thursday, September 19. Permanent showrooms and temporary exhibits will be open 9 a.m. – 5 p.m. daily, except on Thursday when temporary exhibits close at 2:30 p.m. For more information and to register, visit CasualMarketAtlanta.com.
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